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Jul 30, 2010
The Commonwealth Games Council for Wales
ACORN DIRECTOR JOINS COMMONWEALTH GAMES COUNCIL
The Commonwealth Games Council for Wales has appointed a Director of one of the UK’s leading recruitment and training businesses to drive its commercial and sponsorship development in the run-up to next year’s tournament in India.
Dan Langford, Group Marketing Director at Acorn has been made Commercial Director of the sporting organisation responsible for the Wales team at the Delhi Games in October 2010.
In his new non-executive role Mr Langford will be influential in developing commercial and sponsorship partnerships, as well as leading the PR / media liaison, marketing and brand development for Team Wales as it prepares for next year’s tournament and the Commonwealth Games in Glasgow in 2014.
A Fellow of the Chartered Institute of Marketing, Mr Langford, will work alongside six other board members that make up the Commonwealth Games Council for Wales.
He said: “It’s a real privilege to be appointed to this role. The Commonwealth Games is the only multi-sport event that Wales competes in as a nation and provides unique and valuable opportunities for every commercial partner that comes on board.
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